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Nexcess blog

Does Your WordPress Theme Meet The Official Standards?

Themes in the WordPress Theme Repository could be used by hundreds of thousands of WordPress hosting clients. The official WordPress themes have over a million active users. A popular free theme like Sydney is used on over 200,000 sites. If a theme in the official repository has compatibility issues or security vulnerabilities, many thousands of […]

Should You Turn Off WordPress Comments? Several Things To Consider

Whether you’re launching a new WordPress blog or managing an existing WordPress site, eventually you’re going to have to make a decision about comments: Are you going to enable comments or disable comments? WordPress began as a blogging platform and many WordPress blogs thrived for years with active and engaged communities who commented and fostered […]

How To Decide If A WordPress Theme Provider Is Trustworthy

When you’re getting ready to create a new WordPress website, one of the most important things to find is a trustworthy WordPress theme that fits your business needs, is flexible and reliable, and isn’t going to haunt you later if/when problems arise. You also don’t want to spend hours searching for the best free WordPress […]

What Is WooCommerce Marketing Automation?

The dream of marketers is to send personalized content to leads at precisely the moment it is likely to have the most effect. Although most WooCommerce hosting clients don’t have a multi-dimensional trove of data about shoppers, we do have clues that can be used to personalize and schedule content with a positive effect on […]

Link Building for eCommerce Businesses

In my previous two posts here on Nexcess, I talked about technical SEO and keyword research for eCommerce companies. Both of these form the base of a great SEO strategy. Without a crawlable website or pages on your site targeting keywords with search volume that are relevant to your business, you will never rank. But […]

4 Step Workflow for Collaborating With a WordPress Freelancer

If you’re a WordPress user without a technical background, you might find yourself looking for a freelancer to help you sooner or later. Even though WordPress is quite straightforward to use, there’s only so much you can do with your website if you can’t code. If you want a certain functionality on your site or […]

WordPress Releases A Feature Plugin For Progressive Web App Development

A new PWA feature plugin from Google, Automattic, and XWP lays the groundwork for turning WordPress into a Progressive Web App (PWA). Major WordPress features often start life as feature plugins: the new Gutenberg block-based editor was developed and tested as a feature plugin. The PWA plugin modifies WordPress to make it more compatible with […]

Auditing WordPress Site Performance With Lighthouse

Performance-optimized WordPress hosting is an essential component of a fast and reliable WordPress site, but hosting isn’t the only variable that affects performance. A host of other factors are involved in ensuring that the data your site sends to the browser is received and rendered as quickly as possible.