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Author : AJ Morris
January 14, 2019

What’s a Tracking Pixel and How Can I Install and Use It on My WooCommerce Store?

Tracking pixels. Retargeting pixels. Conversion pixels. Regardless of what you call it, a pixel can help you increase sales and better measure your own marketing efforts. But what is a tracking pixel and how does it work? How do you install it, and what are some real-world examples of how to use it? Keep reading […]

January 11, 2019

How Do I Find and Choose a Merchant Service Provider?

Credit cards have been around since the 1920s when oil companies and hotel chains began issuing them to their customers to buy at other brick-and-mortar outlets. Today, a big chunk of credit card transactions have moved online. Now, a single credit card transaction requires an intricate web of payment processors and encryption software to authorize […]

December 31, 2018

Building a WooCommerce Marketplace With a Multi-Vendor Plugin

The quick and easy way to start selling products on your WordPress website is to install the WooCommerce plugin. However, there’s another option for the single eCommerce store model—it’s the WooCommerce multi-vendor marketplace. With a multi-vendor marketplace, you host a small or large group of suppliers on your site, skipping the hassle of ordering and […]

December 27, 2018

The Best Payment Gateways for Digital Downloads

If your transaction process isn’t seamless, you’re losing customers. It takes a very different strategy to sell golf clubs online than it does karaoke versions of pop songs. With golf clubs, the sale is pretty straightforward. Customers know what golf clubs do. With digital products like songs, software, ebooks, white papers, or digital art, you […]

December 24, 2018

Hobbies That Make Money: How to Tell If Your Hobby Can Be Profitable

We pick up hobbies for a lot of reasons. Sometimes it’s passion, sometimes it’s catharsis, and sometimes it’s just for the sake of passing the time. No matter why you picked up your hobby, you’ve probably had that one fleeting thought: “I wonder if I could make some money from this?” If you’re into a […]

December 03, 2018

Why Dokan is Our Favorite Multi-Vendor eCommerce Plugin

If you’re looking to open a multi-vendor marketplace, it means you want to make money. Well, to be profitable, you need a multi-vendor plugin with enough features to help everyone involved—you and the vendors who sell on your site. They need to see how well their products are selling. You need management tools to key […]

November 12, 2018

Aliexpress Shipping 101 for eCommerce Store Owners

One-day shipping by Amazon Prime has raised expectations. Customers want their products yesterday. Today, customers don’t just consider price and quality before pressing the buy button. They factor in how long it’s going to take to get their laptop, athleisure shorts, or specialty coffee mug. To stay profitable, store owners who rely on dropshipping for […]

October 05, 2018

Customize WooCommerce Product Pages to Boost Your Sales

Nowhere does your website design and user experience impact sales more than on your product pages. They’re the digital “display cases” that present your products in their best light, motivating shoppers to press the “Add to Cart” button. Effective product pages are beautiful, informative, and streamlined. They also express your unique brand. There’s no reason […]

April 20, 2018

The Best Landing Page Options for WordPress Users

A look at SaaS Landing Page Apps  Most digital marketing campaigns these days use landing pages. Whether you are running PPC or social media advertisements, landing pages are a great tool to direct customers to purchase or download something. You might even use landing pages for specific sponsorships of podcasts or events. While landing pages […]

April 04, 2018

Will Your Managed WordPress Do Security Like This?

I remember the first time we received a phone call in the middle of the night. It woke up the entire house. I was sitting straight up in bed and wondering who was on the phone. I could hear the sounds of muffled voices from the other room. I knew it was my parents talking […]