Nexcess blog

Building An Appointment Booking System With WordPress

Managing appointments is one of the biggest overheads for service-oriented small businesses. Businesses that handle appointments manually often hire one or more employees to book appointments, schedule staff, make reminder calls, and a host of other administrative tasks that go along with scheduling a busy office.

How to Offer Free Shipping on Your WooCommerce Site

How to Offer Free Shipping on Your WooCommerce Site

Learn the benefits of offering free shipping for a WooCommerce site, different ways to offer free shipping, and how to set up those different options.

How Do I Use Customer Data to Increase Customer Engagement

How Do I Use Customer Data to Increase Customer Engagement?

How to take customer data and turn online shopping into a personalized experience that will increase customer engagement and drive sales.

Email Marketing Segmentation: What It Means and How to Use It to Drive Sales

Email Marketing Segmentation: What It Means and How to Use It to Drive Sales

Use marketing segmentation to make sure that your email messaging is reaching the right audience, at the right time, and with the right content.

Beginner’s Guide to Natural Light Photography for Lifestyle Brands

Tips for Natural Light Photography

Understand the basics of natural light photography and how to capture incredible images that showcase your subject — without studio lighting equipment.

What is the Best Live Chat Software for Ecommerce Customer Service

What is the Best Live Chat Software for Ecommerce Customer Service?

Live chat software enables positive interactions with customers—boosting CRO and long-term customer loyalty. See the best ecommerce live chat services.

The Cost of Customer Acquisition vs. Customer Retention

The Cost of Customer Acquisition vs. Customer Retention

Should you be spending less on customer acquisition and more on retention? We examine the pros and cons and take a deep dive into customer acquisition cost.

Dropshipping Success Stories

Dropshipping Success Stories: How Two Entrepreneurs Built Successful Businesses

Read the real-life dropshipping success stories from two very different businesses — one sells crickets, the other sells promotional items and gifts.

Beginner’s Guide to Studio Lighting for Product Photography

Beginner’s Guide to Studio Lighting for Product Photography

Learn studio lighting techniques to take better product images for your online store. Sell more with this product photography guide.

The Complete Guide to Google Analytics Ecommerce Reporting

The Complete Guide to Google Analytics Ecommerce Reporting

This guide covers Google Analytics ecommerce reporting in-depth. See how to set up ecommerce tracking, and learn key terminology to understand the data.

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