Gutenberg is a new visual editor rolling out to WordPress. But to truly understand WordPress Gutenberg, you need to know it’s also a lot more than that. WordPress Gutenberg is a block-based layout engine. But more than making things look pretty, Gutenberg really opens the door for new possibilities in WordPress. Wix and SquareSpace and […]
Online store owners spend hours meticulously tinkering and tweaking their ecommerce site’s look and design, yet give less consideration to how their customers will actually pay for their products and services. Given that 12 percent of customers will abandon their cart if the checkout process is too complicated, choosing the wrong payment gateway can hurt […]
For online store owners, cybersecurity is mission critical. Today, you’re not just selling products and services, you’re selling a secure shopping experience. When customers don’t trust you enough to enter their payment information, you get high rates of shopping cart abandonment. But cybersecurity threats are constantly evolving and getting more sophisticated. Now, hackers use so-called […]
When you are building your eCommerce business and want to invest in organic traffic through search engine optimization as a growth and marketing channel, the strategies might seem overwhelming. Luckily, SEO at its core is not complicated. If you build on a platform that already takes SEO best practices into account, you can focus on […]
Docker is a company that offers container-based development and services that enable you to deploy Docker for local WordPress development. They offer a free software you can use to leverage containerization in your development process. With Docker, you can build your WordPress sites, web apps, databases, and much more in containers rather than installing the […]
Google is a major source of eCommerce traffic, both on the desktop and on mobile. eCommerce store owners can’t afford to ignore search engine optimization, but I come across many sites that would fail even the most basic of SEO audits. Smaller eCommerce stores may not have the resources to hire an SEO specialist, but […]
70% of all ecommerce carts are abandoned. Use these 6 WooCommerce shopping cart abandonment options to get more sales today.
How do you know when to consider WooCommerce over Shopify as the best option? There are a ton of articles that highlight the deep comparisons between these two different platforms. If you haven’t read any of them, I’ll link to some of my favorites toward the bottom of this post. But the point of this […]
It was easy. It was fast. So fast they were able to get their store launched in three days. That was the beginning of Ghost Wares, a pottery company named in honor of the pottery scene, featuring Patrick Swayze and Demi Moore, from the 1990 movie, “Ghost.” If you’re going to get started quickly […]
In 2016, Magento commissioned FitForCommerce to do a study of the total cost of Magento 2 Enterprise hosting projects. FitForCommerce interviewed close to twenty companies and Magento partners about how much these projects cost, the amount of time to complete, and which factors impacted the schedule and cost, and which didn’t. Their findings are available […]
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