Depending on your business model, you might need to add custom fields to your WooCommerce products. Those could be text fields, select boxes, radio buttons, or any other type of input you can think of. You can add them so that they only show in the backend when managing your orders, or you can display […]
What is a tracking pixel? How do tracking pixels work? Learn how to make a pixel for a website. Master adding a tracking pixel to a website in this blog.
Credit cards have been around since the 1920s when oil companies and hotel chains began issuing them to their customers to buy at other brick-and-mortar outlets. Today, a big chunk of credit card transactions have moved online. Now, a single credit card transaction requires an intricate web of payment processors and encryption software to authorize […]
The idea of a single payment platform seems smart to many new business owners because it simplifies the process. But having multiple gateways actually offers a ton of advantages that help make your business more profitable. What are multiple payment options? And are they right for your store? Here are a few pros and cons […]
Making it easier to log in and check out is the most effective way to reduce cart abandonment. Social media logins allow shoppers to quickly log in using their social media accounts, reducing the amount of work shoppers have to do to buy your products.
The quick and easy way to start selling products on your WordPress website is to install the WooCommerce plugin. However, there’s another option for the single eCommerce store model—it’s the WooCommerce multi-vendor marketplace. With a multi-vendor marketplace, you host a small or large group of suppliers on your site, skipping the hassle of ordering and […]
If your transaction process isn’t seamless, you’re losing customers. It takes a very different strategy to sell golf clubs online than it does karaoke versions of pop songs. With golf clubs, the sale is pretty straightforward. Customers know what golf clubs do. With digital products like songs, software, ebooks, white papers, or digital art, you […]
Today’s buyer has access to an incredible amount of information. They are able to create a clear picture of the product they are looking to purchase by leveraging information from search engines, social media, and word of mouth. As a merchant, this changing information landscape gives you access to multiple channels through which you can access […]
Use these FAQ template examples to make your own FAQ page on your site. Browse our FAQ tips and video resources to help guide you through the process.
TheraSpecs is an online eyewear vendor that makes tinted sunglasses designed to relieve the effects of migraines. Recently, facing a sharp spike in return rates, the company decided to extend their 45-day free trial. “Even at 45 days, we found that customers who were on the fence were more likely to return their glasses because […]
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