Have you ever wished you could test an alternate a call-to-action or an ad placement on your site without the risking a negative effect on your conversion rate? You don’t have to make decisions blindly when it comes to your marketing. A/B testing gives you the hard data you need to make informed decisions regarding […]
Have you ever felt stressed about the amount of time that tedious, repetitive marketing tasks require every single day? Trust me, you’re not alone. Today, we want to give you the gift of two magical words: marketing automation. Whether you run a basic WordPress site or a full-fledged online brand, marketing automation will help streamline […]
You know it is important to drive traffic to your WooCommerce store, since a portion of this traffic will become customers. However, how do you know whether your site is efficient at turning visitors into customers? The number of visitors who become customers is called the conversion rate. Conversion rates are important for any growing […]
The WooCommerce team released WooCommerce 4.1 in early May, and with it came two big new features: The Marketing Hub, and WooCommerce Payments. Today we’re going to look into WooCommerce Payments, how it can improve your business, some of the potential downsides, and under what circumstances you should look into using it.
At the end of every WordPress project, after the final website is launched into the world, there is one final task to complete: educating the client on how to use WordPress. The length and depth of the training depends on not only the client’s technical savvy and familiarity with WordPress, but also the complexity of […]
Liquid Web’s Executive Vice President and General Manager on creating a virtual team building atmosphere where individuals feel valued, supported, and part of a community. A company culture in which employees feel challenged, work with people they enjoy, and work for people who “have their back” creates an atmosphere of high performance, loyalty, positivity, and […]
With more than 35% of all websites using WordPress, you can tell it’s absolutely massive and is very much still growing. There is still a ton of room for good people to do good work and create a thriving business with WordPress. Today, we’re going to look into becoming a freelance WordPress developer. I’m going […]
Last year, we sold my late father-in-law’s pocket knife collection on eBay. It was the right platform for a project like that. He had collected an impressive number of knives over his long life, but the total amount we were able to sell online was about $5,000 over the course of a few months. EBay […]
Every small business is unique and faces unique challenges in the best of times. As you navigate today’s challenges, exploring options to ensure sales with minimal disruption, now might be the time to consider taking your business online. Adding an ecommerce channel to your existing brick and mortar store will allow customers another, safer, way […]
Liquid Web Family of Brands, the market leader in managed hosting and application services to SMBs and web professionals, announced, today, the hiring of Adam Williams as Liquid Web’s Chief Revenue Officer to oversee revenue operations for the Liquid Web and Nexcess brands.
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