Magento is a mature and feature-rich eCommerce application. It has everything a retailer needs to build an online store. But Magento, as richly endowed as it is, can’t be all things to all retailers. That’s why the Magento Marketplace and Magento extensions exist. They give developers the opportunity to put their own spin on essential […]
Today’s buyer has access to an incredible amount of information. They are able to create a clear picture of the product they are looking to purchase by leveraging information from search engines, social media, and word of mouth. As a merchant, this changing information landscape gives you access to multiple channels through which you can access […]
When we talk about Magento security, the focus is often on securing the server and the eCommerce application itself. That makes sense because it is where most attacks are directed. Script injection, brute force, and remote code execution attacks are aimed squarely at the server. But there are other attack vectors to take into account, […]
Like any complex piece of software, Magento requires a bit of maintenance every now and again. As your store evolves and your business grows, new products and customer accounts are created and deleted, extensions and themes are installed or modified, and the general day-to-day operations of the store leave their mark. Diligently maintaining your store […]
GDPR is about to cause a huge change to data privacy regulations in the EU, starting May 25. Yet while a lot has been said about GDPR, little has been directed at Magento store owners and how GDPR will affect them. Simply installing a plugin may work for some stores, but larger Magento sites are […]
Jeff Bezos is the richest person who has ever lived, according to some sources. While that claim should be taken with a pinch of salt – Bill Gates was richer in real terms before he gave a big chunk of his wealth away – Bezos is certainly the richest person in the world today. That […]
Fraud has always been a problem for online retailers, but since the introduction of more secure credit cards in the last few years, much offline retail fraud has moved online. Magento retailers can’t afford to ignore the ever-present risk of fraud, whether it’s the dedicated efforts of criminals gangs with stolen identities or the less […]
Magento provides everything you need to build an eCommerce store. With specialist Magento hosting and Magento’s ecosystem of extensions and themes, you can go a long way. But, every store is unique and the time may come when your store needs the attention of a developer.
What’s the most important part of your Magento or WooCommerce eCommerce store? For my money, nothing is more important than product pages and the content on them. Product pages sell, and everything else on an eCommerce store except the cart is there to get people to the right product pages.
Magento 2 was released almost two years ago and we’ve offered Magento 2 hosting since day one. But many Magento eCommerce retailers have a long history with Magento 1 and aren’t eager to switch, although the process of upgrading isn’t onerous. I’d like to take a look at some of the reasons retailers should consider […]
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