The goal of ecommerce marketing is to expose a store’s products to people most likely to buy them. There are many ways to achieve that goal: display advertising, email marketing, content marketing, and more.
WordPress’s plugin ecosystem is one of its greatest strengths. As we write, there are over 50,000 plugins in the official repository, a number that doesn’t include premium plugins and custom plugins created for individual WordPress sites. Plugins range in functionality from tiny interface tweaks to full-featured ecommerce applications, all taking advantage of the hooks and […]
John McPhee, a renowned writer of non-fiction books and magazine articles, describes in his book “Draft No. 4” the editorial process his articles must pass through before publication in the New Yorker.
Lengthy checkouts annoy shoppers and send them to the competition. The default checkout page for Magento 2 is no help. Fortunately, there are plenty of extensions in the Magento 2 marketplace that attempt to fix this problem. But sorting through the available candidates is no small task, so we did it for you! Keep reading for help narrowing the field.
One of Craft CMS’s greatest strengths is its collection of high-quality plugins. There may not be as many Craft CMS plugins as there are WordPress plugins, but Craft’s Plugin Store, which was introduced last year with the release of Craft CMS 3, offers a satisfying range of functionality to the already feature-rich content management system.
WooCommerce doesn’t require a lot of day-to-day maintenance to keep it in peak condition. But, as winter comes to a close and the dust of the busy holiday season settles, spring is the ideal moment to take stock and make sure everything is working as it should be. A little spring maintenance will help your […]
As a WordPress user, you have over 50,000 plugins at your disposal. There are plugins with modest ambitions, those that make a small change to the interface or add a useful feature. Plugins such as W3 Total Cache go further, adding a raft of related functionality. And there are plugins that transform WordPress into something […]
BigCommerce has been an ecommerce SaaS platform for a number of years with great success. Merchants ranging from small mom-and-pop stores, to enterprise-level businesses doing millions of dollars in sales every month, depend on BigCommerce to keep their stores running securely.
One of the things we admire most about WooCommerce is its rich out-of-the-box functionality. A new eCommerce retailer can start selling in next to no time. They can focus on adding products and configuring their store without needing to install an array of extensions to add essential features. But including every possible feature would result […]