Server Timezones: What Can Go Wrong?
For the average American living in Chicago, being able to tell the time in New York is easy. Simply take the time in Chicago and add one hour: 10am becomes 11am.
Nexcess blog
Tag : ecommerce
Magento 1 vs Magento 2: Should You Stay or Should You Go?
With just a year until Magento 1 reaches end of life, merchants still on the platform are facing a lot of tough decisions; including whether they should stay on Magento 1 (M1), replatform to Magento 2 (M2), or start using an alternate CMS.
Introduction to Email Marketing for eCommerce Retailers
Online retailers can bet on two facts. First, every customer has an email account. Second, they receive hundreds of marketing emails every week, most of which go unread. The first fact makes email a perfect marketing channel for eCommerce. The second fact means retailers have to work hard to get their customers to open marketing […]
Five WooCommerce Tactics To Increase Conversions
Have you ever visited an eCommerce store to buy a product only to change your mind at the last minute? The answer is almost certainly yes. Most visitors to eCommerce stores don’t buy anything. The eCommerce industry’s average conversion rate is three percent at best. For every hundred people who visit an eCommerce store, ninety-seven […]
12 Essential Email Examples for Your WooCommerce Business
Top ecommerce email examples for welcome emails, abandoned cart emails, discount/promotion emails, and other key examples.
Getting the Most out of Facebook for WooCommerce
See how to integrate Facebook for WooCommerce into your ecommerce store. You'll reach a bigger audience and build stronger customer relationships.
The Importance of Email Marketing and Why You Need an Email Marketing Strategy
Your email marketing strategy will have an impact on the overall success of your ecommerce business. See why — plus tips to help you develop your plan.
How to Get the Most Out of Twitter for Business
Twitter can be a valuable resource for an ecommerce business. See available WooCommerce integrations and best practices for marketing with Twitter.
Email Marketing Segmentation: What It Means and How to Use It to Drive Sales
Use marketing segmentation to make sure that your email messaging is reaching the right audience, at the right time, and with the right content.
How to Understand and Set Up Multi-Channel Attribution and Reporting
With multi-channel attribution and reporting, ecommerce sites can know which marketing channels are the most effective — and which they can live without.
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