What’s the most important part of your Magento or WooCommerce eCommerce store? For my money, nothing is more important than product pages and the content on them. Product pages sell, and everything else on an eCommerce store except the cart is there to get people to the right product pages.

I was so excited when I was pregnant with my first child. When I had time on my hands I spent it shopping and daydreaming. Shopping for items for his nursery and for clothes when he was born. And don’t you know, as soon as we knew we were having a boy and chosen his […]

A content distribution network (CDN) can reduce the amount of work your WordPress server has to do and improve the performance of your site for visitors across the world. Most of the resources on your WordPress hosting account’s server are used to respond to requests and generate dynamic content. But most of your server’s bandwidth […]

The plugin ecosystem is one of WordPress’s greatest strengths. Thousands of developers build and maintain a bewildering array of plugins with features that range from minor graphical tweaks to full-blown eCommerce stores. But the variety of plugins can introduce problems, especially if they aren’t managed properly. Plugins are of varying quality and usefulness.

Everyone has heard the buzzwords “responsive design” for years now. Yet I still come across WooCommerce stores that are not mobile ready. Big brands like State Farm publicly announced in 2013 that they received a 56% uptick in conversion when they switched to a responsive design. The numbers don’t lie, your WooCommerce Store must be […]

According to the Baymard Institute who researched 37 different cart abandonment statistics, 69.23% is the average documented online shopping cart abandonment rate. Almost 70% of online shoppers get somewhere into the shopping process before abandoning their cart. That is, they decide to not make the purchase and go to other online properties. Even if you […]

When logging in to a WordPress site, users supply a username and password that WordPress associates with their account. If an attacker can guess the right username and password, they can authenticate in the same way. The process of guessing is called a brute force attack: the attacker tries different combinations of usernames and passwords […]

Every one of us knows from direct experience that if a website takes time to load, especially if we’re looking for something, we’re more likely to move on than to wait. An Akamai report on the State of Online Retail Performance noted: For peak conversions, store sites have to load in under 2.7 seconds and […]

Announcing the Launch of Managed WooCommerce Hosting, the Industry’s first platform dedicated to WooCommerce Stores Nexcess, the market leader in managed hosting and managed application services to SMBs and web professionals, has officially launched the industry’s first platform dedicated to WooCommerce Stores. “Our Managed WooCommerce Hosting product is more than just a simple one-click plugin […]

WordPress is a content management system that my mother can use. Literally. Her business website is on WordPress and she doesn’t ever have to ask me any questions on how to change anything! I have only taken the liberty of moving her site to our Managed WordPress hosting to speed her site up.  It is […]