Imagine that you’re a doctor finally pursuing the dream of starting your own medical practice and you need a website. You do some research online and find two local web designers. One is generalist who sells “results-driven websites” and the other is a designer who has a business niche in “websites for health and wellness […]
The following article is with Lee Jackson, Founder of Angled Crown, a leading WordPress development agency and media brand with a mission to help agency owners focus on and engage their true strengths as they build reputations as the “go-to leaders” in the communities they serve. We sat down with him to find out about […]
Scaling an eCommerce business is impossible if you do not have proper reporting. Thankfully, the full control and flexibility of WooCommerce means that you are not tied to another platform’s determination for what you need for your reports. You’re completely in control of your data needs. In this article, I’ll explain what you can do […]
The human brain is pretty incredible. But it doesn’t work the way we think it does. We’re not as rational as we like to think we are, especially when making a purchase decision. Understanding how the brain works has a profound impact on ecommerce decision making. Making buying decisions is not a rational process. To […]
Sales are the name of the game for any business. Especially eCommerce. Today we’re going to look at the top 6 plugins I recommend to clients to help them increase the sales of their WooCommerce stores. Email with Jilt One of the best converting mediums you have is email. If you’re not collecting email addresses […]
If you offer freelance creative services or run a client services agency, you’re going to need a portfolio. A portfolio is the foundation of a creative business. It showcases your work, demonstrates your skill and style, and shows prospective clients what you’re capable of. If you want to create a gorgeous online portfolio that will […]
TheraSpecs is an online eyewear vendor that makes tinted sunglasses designed to relieve the effects of migraines. Recently, facing a sharp spike in return rates, the company decided to extend their 45-day free trial. “Even at 45 days, we found that customers who were on the fence were more likely to return their glasses because […]
It’s no secret that we’re a nation (and, really, a world) that’s obsessed with T-shirts. We have been since before the tie-dye shirts of the ‘60s. People love to express themselves with designs, colors, and slogans that speak to them. It’s no surprise then that designers have been creating their own T-shirts to sell for […]
Getting traction on many stores is a hard thing. The “build it and they will come” idea just doesn’t hold up even to basic scrutiny. Many sites look at standard marketing like online ads and content marketing. A smaller number look towards adding affiliates to their store. Today, I’m going to walk you through what […]
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