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Nexcess Blog

June 01, 2019

How to Make More Money With 5 WooCommerce SEO Tactics

Search engine optimization (SEO) can be a powerful way to grow your WooCommerce site. But it can also feel overwhelming. We’ll cover five WooCommerce SEO tactics that can make it a little easier. SEO Basics SEO is the art and science of getting your website found in the free or organic search space of Google, […]

May 30, 2019

Miguel Balparda’s Magento Imagine 2019 Recap

Magento Master Miguel Balparda shares his insights into the Magento ecosystem from 2019’s Magento Imagine event. See where this year took him and what he sees Imagine looking like next year.

May 27, 2019

Five Tactics To Increase Conversions On Your WooCommerce Store

Have you ever visited an eCommerce store to buy a product only to change your mind at the last minute? The answer is almost certainly yes. Most visitors to eCommerce stores don’t buy anything. The eCommerce industry’s average conversion rate is three percent at best. For every hundred people who visit an eCommerce store, ninety-seven […]

May 23, 2019

Three Tools That Test WordPress Themes For Code Quality and Accessibility

WordPress contributor teams recently released Theme Sniffer and WP Theme Auditor, tools that help developers to create themes that adhere to coding and accessibility best practices. There are thousands of free WordPress themes and thousands more premium themes. Some are excellent, and some are terrible, but most are somewhere in-between on the quality scale. Installing […]

May 22, 2019

How Do WordPress Caching Plugins Work?

With loading speed being one of the crucial factors that make or break the success of a WordPress website, WordPress caching plugins are all over the place these days. There are free caching plugins and premium ones. Companies bombard us with their marketing, explaining why their WordPress caching plugin is the best one. Ever wonder: […]

May 20, 2019

Fixing Mixed Content Warnings On WordPress Sites

Last year, Google announced that over 75% of Chrome traffic was protected by HTTPS, a large increase on the previous year. The pace of HTTPS adoption accelerated as the cost, complexity, and performance implications were addressed. With Let’s Encrypt, anyone can get a domain-validated SSL certificate for free. Configuring a WordPress site to use an […]

May 18, 2019

How Customers Decide to Buy: Purchase Decision Making Explained

The human brain is pretty incredible. But it doesn’t work the way we think it does. We’re not as rational as we like to think we are, especially when making a purchase decision. Understanding how the brain works has a profound impact on ecommerce decision making. Making buying decisions is not a rational process. To […]

May 16, 2019

Which WordPress News Plugin Is Right for You?

Whether you’re a news publisher, a businesses or an independent developer, there are advantages to having a news section on your site. It can help you to publish news on successes and events, and keep your followers up to date on recent changes.

May 16, 2019

Nexcess and BigCommerce Announce eCommerce Partnership

May 2, 2019 – We’re proud to announce the addition of a new hosting solution to our lineup for merchants: BigCommerce. This new addition allows us to provide merchants with multiple options for creating, customizing, and delivering their online stores. As a powerful, headless eCommerce solution, BigCommerce allows merchants to employ a powerful product catalog […]

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May 13, 2019

How to Optimize Your Magento 2 Store

When Magento was first released, it provided an eCommerce platform that offered functionality not seen before. It still does, but as Magento stores have grown, their requirements have changed. The platform’s functionality now needs to be delivered to an increasingly large customer base, and in an increasingly performant way. For this reason, we’ve made sure […]