Have you ever visited an eCommerce store to buy a product only to change your mind at the last minute? The answer is almost certainly yes. Most visitors to eCommerce stores don’t buy anything. The eCommerce industry’s average conversion rate is three percent at best. For every hundred people who visit an eCommerce store, ninety-seven […]

WordPress contributor teams recently released Theme Sniffer and WP Theme Auditor, tools that help developers to create themes that adhere to coding and accessibility best practices. There are thousands of free WordPress themes and thousands more premium themes. Some are excellent, and some are terrible, but most are somewhere in-between on the quality scale. Installing […]

With loading speed being one of the crucial factors that make or break the success of a WordPress website, WordPress caching plugins are all over the place these days. There are free caching plugins and premium ones. Companies bombard us with their marketing, explaining why their WordPress caching plugin is the best one. Ever wonder: […]

Last year, Google announced that over 75% of Chrome traffic was protected by HTTPS, a large increase on the previous year. The pace of HTTPS adoption accelerated as the cost, complexity, and performance implications were addressed. With Let’s Encrypt, anyone can get a domain-validated SSL certificate for free. Configuring a WordPress site to use an […]

The human brain is pretty incredible. But it doesn’t work the way we think it does. We’re not as rational as we like to think we are, especially when making a purchase decision. Understanding how the brain works has a profound impact on ecommerce decision making. Making buying decisions is not a rational process. To […]

Whether you’re a news publisher, a businesses or an independent developer, there are advantages to having a news section on your site. It can help you to publish news on successes and events, and keep your followers up to date on recent changes.

May 2, 2019 – We’re proud to announce the addition of a new hosting solution to our lineup for merchants: BigCommerce. This new addition allows us to provide merchants with multiple options for creating, customizing, and delivering their online stores. As a powerful, headless eCommerce solution, BigCommerce allows merchants to employ a powerful product catalog […]

When Magento was first released, it provided an eCommerce platform that offered functionality not seen before. It still does, but as Magento stores have grown, their requirements have changed. The platform’s functionality now needs to be delivered to an increasingly large customer base, and in an increasingly performant way. For this reason, we’ve made sure […]

While we covered the blocks that WooCommerce has available in Gutenberg not that long ago, much has changed in a short amount of time. My initial look at the WooCommerce blocks only covered two, and one of them duplicated a specific feature of the main useful block. Today we’re going to look at the new […]

When outlining the web design and development process, almost all freelancers and agencies list the exact same steps for building a WordPress website: discovery, design, development, and deployment. It’s a great first start, but those four steps don’t cover the whole project. When planning a new WordPress project, my outline includes more of the project: […]