With just a year until Magento 1 reaches end of life, merchants still on the platform are facing a lot of tough decisions; including whether they should stay on Magento 1 (M1), replatform to Magento 2 (M2), or start using an alternate CMS.

While we’re 100% behind WordPress as the platform of choice for websites, blogs, membership sites, online courses, and eCommerce stores, we pay attention to what’s going on in the world of website platforms and content management systems. If you’re a freelancer, entrepreneur, business owner, or agency selling WordPress services or products, or you’re a WordPress […]

Online retailers can bet on two facts. First, every customer has an email account. Second, they receive hundreds of marketing emails every week, most of which go unread. The first fact makes email a perfect marketing channel for eCommerce. The second fact means retailers have to work hard to get their customers to open marketing […]

WooCommerce security is a partnership between a hosting provider and a hosting client. The client is responsible for updating their store and taking care which plugins and themes they install. But that’s only part of the work involved in keeping a WooCommerce store safe.

If you’re running Magento 1 (M1), you’ve probably heard by now that it will be sunsetting in 2020. And while Magento 1.x will still be accessible and useable by merchants and devs alike, it will no longer receive official support from either Magento or Adobe.

It’s easier to get started with WordPress than any other leading content management system, deliberately so because WordPress was designed to make publishing on the web as intuitive as possible. However, your introduction to WordPress will go more smoothly if you understand a handful of key concepts. In this short glossary, we’re going to look […]

Search engine optimization (SEO) can be a powerful way to grow your WooCommerce site. But it can also feel overwhelming. We’ll cover five WooCommerce SEO tactics that can make it a little easier. SEO Basics SEO is the art and science of getting your website found in the free or organic search space of Google, […]

Magento Master Miguel Balparda shares his insights into the Magento ecosystem from 2019’s Magento Imagine event. See where this year took him and what he sees Imagine looking like next year.

Have you ever visited an eCommerce store to buy a product only to change your mind at the last minute? The answer is almost certainly yes. Most visitors to eCommerce stores don’t buy anything. The eCommerce industry’s average conversion rate is three percent at best. For every hundred people who visit an eCommerce store, ninety-seven […]

WordPress contributor teams recently released Theme Sniffer and WP Theme Auditor, tools that help developers to create themes that adhere to coding and accessibility best practices. There are thousands of free WordPress themes and thousands more premium themes. Some are excellent, and some are terrible, but most are somewhere in-between on the quality scale. Installing […]