If you have products with similar descriptions, categories, or pricing schemes, it might make sense to make a copy as a starting point. Let’s explore a few ways to duplicate a product in WooCommerce.

There’s no question that Shopify is a popular ecommerce platform. When you google “ecommerce,” they’ll often reply, “Did you mean Shopify?” But popularity doesn’t mean it’s a one-size-fits all solution that makes it perfect for you. To that end, I’d like to share with you four reasons why Shopify may not be the best solution for your eCommerce store.

Here are 5 things about Black Friday sales and marketing that you need to start thinking about before holiday shopping starts this fall.

In the last 8 weeks, the world has been turned upside down. Major sports seasons were cancelled, summer concerts were cancelled, you can’t see or hug your friends, and business as we know it has been put on hold. Many industries are completely shut down, but if you’re in ecommerce you can still do the […]

If you’ve never heard of  WordCamp before you might think it involves playing lots of Scrabble in tents in the woods. But WordCamps actually have nothing to do with camping & nothing specific to do with words or spelling. So, what is WordCamp? A WordCamp is (in non-pandemic times) an in-person gathering of WordPress fans […]

You know it is important to drive traffic to your WooCommerce store, since a portion of this traffic will become customers. However, how do you know whether your site is efficient at turning visitors into customers? The number of visitors who become customers is called the conversion rate. Conversion rates are important for any growing […]

The WooCommerce team released WooCommerce 4.1 in early May, and with it came two big new features: The Marketing Hub, and WooCommerce Payments. Today we’re going to look into WooCommerce Payments, how it can improve your business, some of the potential downsides, and under what circumstances you should look into using it.

In 2019 I ran a Kickstarter campaign for my game Fry Thief. I successfully funded and delivered 500 packages to my backers. That left me with a little under 1,500 copies remaining, which I hope to sell through conventions and through my website. In the interest of time, I set up a quick store on […]

As WooCommerce has grown in popularity, the community has seen an influx of web developers and designers offering their services to merchants. Within this group are incredibly talented and knowledgeable developers, as well as ‘green’, less experienced developers. Ensuring you’ve got a developer that can deliver what you’re looking for means this search can turn into a time-consuming task.

When it comes to shipping, consumers definitely prefer fast & cheap (or free) — but determining how you ship your products & how you pass along or absorb that cost is tricky. And it becomes an even greater challenge if you sell large or bulky items. Heavy weight shipping is a little trickier. In this […]