When it comes to shipping, consumers definitely prefer fast & cheap (or free) — but determining how you ship your products & how you pass along or absorb that cost is tricky. And it becomes an even greater challenge if you sell large or bulky items. Heavy weight shipping is a little trickier. In this […]
If you’re a Magento developer or systems integrator you’ve likely been bombarded by emails, blog posts, and notices that end-of-life (EOL) is coming. That means no new features & no security patches which puts Magento 1 stores at risk. While many store owners are preparing to migrate to Magento 2 or other ecommerce platforms, some […]
Ecommerce analytics tools help you gauge success. Check out these resources that will help you better understand your customers and make smarter decisions.
Nexcess Safe Harbor is the Haven Magento Stores Need The currents and undercurrents of Magento’s strategy are ever changing. One day it’s smooth sailing with technology that simply performs, propelling sales and service; the next day they are raising the anchor, and creating a wake of disruption that the entire ecosystem must brace themselves to […]
Disruption. Not a word anyone running a mission-critical business wants to hear. And there’s no shying away from the fact that Magento has introduced disruption into the commerce market by sunsetting the Magento 1 platform and encouraging merchants to re-platform to M2. But what about when disruption creates opportunity and innovation? When disruption brings about […]
Historically, consumer use of ecommerce stores has been a mystery to merchants. Traffic sources, bounce rates, and others were the metrics of educated guesses and opinions. Today, however, powerful tracking tools like Google Tag Manager for WordPress have brought data to that mystery, answering questions with a level of certainty never seen before. These tools […]
Tracking interactions between customers and your ecommerce store is essential if you want to gauge the performance of your business. However, it’s not always obvious which interactions you should be tracking. If you track too little, you’re not getting the most representative picture, and if you track too much, the important data gets buried. In […]
Gary Smith, Strategic Partner Development Manager at Nexcess, shares his thoughts on Magento 1, its history, and end of life. We cover the real story on PCI compliance, why staying isn’t the end of world, and how making the move to Magento 2 in your own timeframe comes with opportunities for growth. Ready to begin […]
Agencies have a clear charter for their clients: help them get the best ROI from their technology solutions. Part of that is making the platform recommendations that help merchants achieve their vision and drive growth. Nexcess managed hosting makes those choices easier, but the decision process still requires navigating a range of different options, each with […]
Product search is perhaps the most overlooked feature of ecommerce stores. When it works well, nothing is said. When it doesn’t, consumers flock to the competition, where they don’t have to try and hunt down the product they want. Despite the importance of search, many merchants continue to ignore it. If you’re not sure if […]
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