When it comes to deploying a Magento store, one of the most important decisions eCommerce retailers can make is their choice of web hosting company. While, in theory, almost any hosting company has the wherewithal to host a PHP application like Magento, the devil is in the details. The quality of hosting companies varies widely, […]
Affiliate marketing is a powerful technique for generating a steady stream of traffic and purchases for eCommerce retailers. Best of all, compared to other marketing strategies, like PPC advertising and content marketing, eCommerce affiliate marketing can be relatively inexpensive, relying on the efforts of a motivated network of affiliates and partners who only benefit when […]
Simple Steps any Magento merchant can take (today!) to tap into the Facebook commerce platform and start boosting profits! Importing your Magento store to Facebook can now be done in 2 minutes. With the right marketing tools and the right approach this can become an amazing channel of revenue for you. Facebook is far more […]
Magento, the world’s most popular open source eCommerce platform, can be used in two major versions. Retailers can either go free with the Community Edition or pay for the Enterprise Edition. The Enterprise Edition is not an inexpensive option, and the cost may constitute a major investment for smaller businesses, so they often choose to […]
Passwords suck. In theory, they’re an excellent way of verifying identity, provided a few fairly simple rules are followed. In practice, most users follow almost none of those rules, which undermines any identity validation and security functions that passwords are supposed to provide. Users tend to choose simple passwords that are easy to remember and […]
WordPress recently celebrated its 10th birthday. In the decade of its existence it has developed from a blogging platform to highly flexible solution for building websites of all kinds: from single-page product showcases to enterprise-level publishing sites. For those looking to start a new website, it’s important to choose the right foundations and, in the […]
There are two Magento editions that those planning to start an eCommerce store can choose from: The Magento Community Edition and the Magento Enterprise Edition. The Magento Community Edition is a powerful and flexible eCommerce platform. It is available for free, so anyone with hosting can download the code and set up their own eCommerce […]
The old cliché among system administrators is that if data doesn’t exist in three places, then it doesn’t exist at all. If your business depends on its Magento store, then you need to be aware that over a long enough time-frame, something is bound to go wrong in a way that corrupts or deletes important […]
If you’re a WordPress user, it’s a good idea to get into the habit of testing every significant change you make to your installation before deploying it on your production hosting. In most cases, upgrading, adding plugins, or tweaking a theme won’t cause problems, but occasionally you’ll get incompatible plugins or break something. The last […]
Travel blogging has become wildly popular in recent years. With the rise of the life hacking and digital nomad trends, more and more people are taking advantage of the abilities technology provides to cut the ties to home and hearth and do the work they had been doing remotely from whichever destination they choose. For […]
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