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A beginner's guide to blogging and digital content strategy

A Beginner’s Guide to Blogging and Digital Content Strategy

About half of the world’s population is online. You don’t want to miss an opportunity to meet people where they are — especially if you have a website. This beginner’s guide to blogging and digital content strategy will start you on your way to getting your business in front of the online world.   What is […]

The Basics of Using Social Media for Marketing Your ecommerce Business

The Basics of Using Social Media for Marketing Your Ecommerce Business

Successful social media marketing requires understanding the top 4 social platforms for ecommerce businesses: Facebook, Twitter, Instagram, and Snapchat.

Email Analytics: How to Track What’s Working and What Isn’t

Email Analytics: How to Track What’s Working and What Isn’t

Email analytics help ecommerce store owners interpret the results of their campaigns. Learn how to define your goals, and the six key metrics to track.

How to Grow Your Email Distribution List

How to Grow Your Email Distribution List

Scaling your email distribution list is key for ecommerce growth. See the best methods for increasing your subscriber list while maintaining engagement.

Referral Marketing: Using Current Customers to Drive New Business

Referral Marketing: Using Current Customers to Drive New Business

A referral marketing program will engage your customers and build ecommerce brand loyalty by offering perks and rewards for bringing in new business.

Successful Email Marketing Campaigns and Why They Worked

5 Successful Email Marketing Campaigns and Why They Worked

Learn from the best email marketing campaigns of popular brands and discover what makes them successful. See key takeaways to inspire your next campaign.

Getting Started: Choosing the Right Email Marketing Software

Getting Started: Choosing the Right Email Marketing Software

Learn the key features to look for when choosing email marketing software for your ecommerce business, plus information about the most popular providers.

5 Examples of Brands with Great Multi-Channel Marketing Strategies

5 Examples of Brands with Great Multi-Channel Marketing Strategies

A multi-channel marketing masterclass, featuring Apple, Starbucks, Disney, Under Armour, and Bank of America. See their winning strategies.

Leverage Emotional Brand Triggers To Increase Website Conversion Rates

Leverage Emotional Brand Triggers To Increase Website Conversion Rates

When you understand the emotions driving your clients to buy, you can craft the narrative of your brand and drive website conversion rates.