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Goals and Events eCommerce Businesses Should be Tracking with Google Analytics

Tracking interactions between customers and your ecommerce store is essential if you want to gauge the performance of your business. However, it’s not always obvious which interactions you should be tracking. If you track too little, you’re not getting the most representative picture, and if you track too much, the important data gets buried.  In […]

Five Tips To Build A Sustainable WordPress Agency

Success and income posturing are a constant throughout social media. Across the Internet, freelancers and agency owners tout their high-dollar contracts and big money months. The hustle, grind, and slay lifestyle is glorified through staged luxury lifestyle photos. But eventually, these same people making a big splash, and even bigger claims, slowly fade away or […]

What are PHP Workers and Why You Should Care

What Are PHP Workers and Why You Should Care?

Have you ever browsed through your favorite coffee shop’s website and as you check out with that new order of coffee, you end up getting a 504 error after a delay? Or maybe you were browsing your favorite sports website and as you try to load the next page, it takes a while to load […]

5 WordPress Plugins for Increasing Conversions

Staring down the WordPress plugins page, you find yourself asking what you should be installing. You want more conversions and you have a basic idea of what that entails, but you don’t know how that translates into what you see on the page. Here are 5 WordPress plugins that can help you to boost conversions.

Women in WordPress

Carrie Wheeler Talks Innovative Solutions with WIWP at WCUS

Another year of WordCamp US has come and gone, and we hope everyone who attended – and didn’t attend – found the best hosting solution for their business. This year, our partner Liquid Web was in attendance. Not only did they offer some incredible booth experiences (recap article to come!), but team members also hosted […]

How the Success of WordPress is Due to its Plugin Ecosystem

WordPress’s plugin ecosystem is one of its greatest strengths. As we write, there are over 50,000 plugins in the official repository, a number that doesn’t include premium plugins and custom plugins created for individual WordPress sites. Plugins range in functionality from tiny interface tweaks to full-featured ecommerce applications, all taking advantage of the hooks and […]

Why Your WordPress Business Needs A Niche And How To Choose One

Imagine that you’re a doctor finally pursuing the dream of starting your own medical practice and you need a website. You do some research online and find two local web designers. One is generalist who sells “results-driven websites” and the other is a designer who has a business niche in “websites for health and wellness […]

The Best BigCommerce for WordPress Themes Out There Right Now

You may have heard of BigCommerce, the SaaS platform. It’s an ecommerce platform that has gained popularity in recent years. But forget about the SaaS platform for a second, because what we’re talking about here is BigCommerce for WordPress (BC4WP). BigCommerce for WordPress is a headless ecommerce solution that lets merchants get started quickly by […]