We use cookies to understand how you interact with our site, to personalize and streamline your experience, and to tailor advertising. By continuing to use our site, you accept our use of cookies and accept our Privacy Policy.

Your Digital Commerce Experts

Episode 68: Optimizing Your Pricing Page

April 19, 2020 / Chris Lema

Description

Conversion rate optimization doesn’t always show up in the job description for store builders. Usually, conversion is seen as a marketing or business problem, traditionally outside the scope of the person whose main role is constructing the store itself.
But store builders are also trained to be problem solvers. As we’ll see in this episode, store builders may have a special perspective on why some stores convert and why others don’t.
On this episode you’ll hear:
  • Why Conversion rate optimization (CRO) is really a store builder's duty
  • What tips store builders can roll into their regular development
  • What suggestions store builders can share with merchants
If you’re looking for some new ways to leverage your influence as a store builder, then this is one episode you won’t want to miss!

Resources

WPQuickStart
StoreBuilder by Nexcess
The fastest (and easiest) way to build a Store on WordPress
WooCommerce
Fully Managed WooCommerce
Affordable, highly-performant, and easy to scale ecommerce hosting.
Magento
Fully Managed Magento
Fully featured ecommerce platform that’s built for high-traffic sites.