Brand loyalty is a powerful force in business. The majority of shoppers prefer to shop in settings that feel familiar and safe. However, bad customer experiences can override that sense of loyalty and drive customers to new brands.
As a store builder, it’s important to create a positive online shopping experience that will retain your loyal shoppers and win over new customers who are undecided.
On this episode you’ll hear:
- The lessons we’ve learned about brand loyalty in the last year
- What this means for the customer experience
- Some examples of great customer experiences
- What this means for the store builder
If you’re looking for ways to improve the customer experience of your online store, then this is one episode you won’t want to miss!