When you purchase a car, either the dealer or your mechanic will put you on a regular maintenance program. There are a lot of moving parts in that vehicle, and it’s used regularly, so there are a lot of ways for something to go wrong. Another consideration to keep in mind is that regular maintenance helps them catch small issues before they escalate into more costly repairs or replacement projects.
The websites and online stores you develop should be no different. They are complex, high-functioning productions with lots of moving parts that are used regularly. While this may seem obvious to you as the store builder, too many store owners think everything is done when you’ve delivered the store. It’s your job to tell them that when you’ve finished the store, you’ve only just begun.
On this episode you’ll hear:
- What an eCommerce maintenance plan is and why it’s important for you to consider
- Ways to structure your maintenance plans for your clients
- Tools and resources to consider as you implement these plans
If you’re looking for a better way to stay connected with your store owners after you are finished building their online stores, then this is one episode you won’t want to miss.