Moving away from a marketplace like Etsy to create your own online store is a smart choice supported by years of experience in ecommerce.
Imagine for a second you discover a magical lamp, you rub it, and a genie pops out and says I’ll give you any car you want. You’re probably going to get a Tesla, a Porsche, a ginormous truck, or my personal favorite – a Lotus Elise. Now, imagine you get the same genie but instead, he says he’ll give you any car you want but it’s the only car you’ll have for the rest of your life. Some people might still go for the exotic sports car, but others will get sedans, minivans, or SUVs. That’s because you’re considering the. . .