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A few years ago, if you landed on a WordPress site, the chances are you’d quickly be able tell which platform it was running on. The design tropes used by WordPress theme developers were easily recognizable. But, in the intervening years, WordPress themes have become so diverse that it’s often difficult to identify a WordPress […]
When it comes to deploying a Magento store, one of the most important decisions eCommerce retailers can make is their choice of web hosting company. While, in theory, almost any hosting company has the wherewithal to host a PHP application like Magento, the devil is in the details. The quality of hosting companies varies widely, […]
We’re pleased to announce that members of the Nexcess team will be participating in a Reddit AMA in the Magento subreddit! Head on over to the AMA page now to get your questions in early! Here’s the link to where the AMA will be held: Submit your questions or click here to visit the AMA! […]
It’s that time of the year again. Twice a year, WordPress users get to install a new version that usually comes packed with goodies that improve the WordPress experience. This release is no exception, with a plethora of additional features that make publishing workflows, especially for sites with multiple authors, run much more smoothly. Before […]
Affiliate marketing is a powerful technique for generating a steady stream of traffic and purchases for eCommerce retailers. Best of all, compared to other marketing strategies, like PPC advertising and content marketing, eCommerce affiliate marketing can be relatively inexpensive, relying on the efforts of a motivated network of affiliates and partners who only benefit when […]
Web apps have come a long way in recent years, both in their design and user experience. However, web apps still have trouble offering the kind of user experience that a native application can. That’s particularly true of applications that have been around for a long time and haven’t yet overcome the clunky interface of […]
Simple Steps any Magento merchant can take (today!) to tap into the Facebook commerce platform and start boosting profits! Importing your Magento store to Facebook can now be done in 2 minutes. With the right marketing tools and the right approach this can become an amazing channel of revenue for you. Facebook is far more […]
In a move that further signals Google’s intentions to move away from the standard ten blue links approach and towards more meaningful search results, the search giant has introduced a new section to the SERPs for what it terms “in-depth articles”. The idea is to provide links to articles that Google considers to provide particularly […]
Magento, the world’s most popular open source eCommerce platform, can be used in two major versions. Retailers can either go free with the Community Edition or pay for the Enterprise Edition. The Enterprise Edition is not an inexpensive option, and the cost may constitute a major investment for smaller businesses, so they often choose to […]
Onsite search is often unduly neglected. Every site owner puts tremendous effort into optimizing their site for external search engines, like Google, but onsite search provision is frequently left to the default WordPress search box, which works adequately, but doesn’t provide users with the experience they’ve come to expect from search. Google does a great […]
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