Are you thinking about launching an ecommerce business? Now might be the perfect time to do so.
According to the U.S. Census Bureau, the third quarter of 2021 saw an estimated $204.6 billion in ecommerce retail sales in the U.S., which was a 6.6% increase from the third quarter of 2020. There are no signs of this increase slowing down, either. In 2022, ecommerce sales are expected to topple $1 trillion for the first time — which is two years earlier than initially anticipated.
But what does it take to start an ecommerce business and capture a piece of the online shopping pie? Is it as simple as setting up a website and listing your goods or services for sale?
Well, not exactly.
There are several aspects to launching a successful ecommerce business. This includes choosing an ecommerce platform, establishing a rigorous digital marketing strategy, offering a unique product or service, and memorable brand experience.
But there’s one element that might fall slightly under the radar: where you launch your ecommerce business from.
Much like a brick-and-mortar storefront is influenced by the city and state it’s located in, an ecommerce business’ physical location matters. From a state’s tax climate to infrastructure concerns, several location-related factors play a role in getting your ecommerce business up and running.
Determining those factors as a new digital entrepreneur can be challenging. That’s why we’re here to make things easier for you. In this guide, we’ve definitively ranked all 50 states in the U.S. based on how conducive each one is for launching an ecommerce business.