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July 19, 2021

Who is the Liquid Web Family of Brands?

The Liquid Web Family of Brands has been a leader in hosting for 22+ years and is home to three brands:

  • Liquid Web - Managed Dedicated, Cloud, and Clustered hosting environments.

  • Nexcess - Cloud hosting optimized for Digital Commerce.

  • Stellar WP - Premium WordPress Plugins and Software for Sites and Stores.


What does the Liquid Web Family of Brands provide?

  • Five geographically diverse data centers serving 30,000 customers globally.

  • Certified technicians available 24/7/365 ready to assist you however you want – phone, chat, online.

  • The best customer service in the web hosting industry. We are incredibly proud of our industry-leading customer satisfaction scores as measured by our six-month average Net Promoter Score of 69 – among the most loved brands in the world.  

  • Experienced leadership and sound financial backing from one of the most respected private equity firms in the world – Madison Dearborn Partners.


What can the Liquid Web Family of Brands do for you?

  • A proven portfolio of managed hosting, cloud services, and software means we have a product for your project and the expertise to determine your best solution.

  • Our highly trained experts help ensure you have the security, speed, and reliability you need.

  • Our nearly 600 employees provide the high-touch, human support you can count on.

  • We’re committed to evolving our service offerings to meet your ever-changing needs.

  • We’ll work to earn your trust and loyalty 24/7/365.

  • It’s why our brands lead the industry in customer loyalty, and we’re proud to continue to be ranked among the World’s Most Loved Brands.

Will my hosting price change?
We will make every effort to match services at similar or improved pricing, though some customers may see a nominal price increase.

Will my existing services change?

We will aim to keep services on identical or enhanced platforms, depending on the current technology you use. 

  • Customers with VPS or Dedicated servers will move to our Nexcess products. Feel free to review our complete list of Solutions and Services

  • Customers with Shared hosting types will move to a shared platform with comparable features on Liquid Web. Check out the complete list of our Solutions and Services.


Will my IP addresses change?

Depending on the current technology in use, yes, IP addresses may need to be updated at your nameservers. We will guide you through the necessary changes if and when the time comes to do so. Most VPS and Dedicated customers will not need to make any DNS changes.


Whom do I contact for support?

You will soon be contacted with details on your specific upgrade to the new platform. Once your server is upgraded, you may contact Liquid Web or Nexcess 24/7/365 by telephone, live chat, or email. Before your upgrade, you will continue using the current Alpha Hosting support channels.


How do I pay my bill and manage my account?

You will soon be able to view your online billing and support account. You’ll be receiving more information on this, along with comprehensive instructions, in the very near future through an individualized ticket. Until the migration is complete, you will continue to pay for your server as you always have.


It will be important to confirm your payment information is correct after the migration is completed, to ensure it has transferred correctly.


What changes in Billing?

Liquid Web and Nexcess billing terms, payment options, and invoice dates will differ slightly from Alpha Hosting. However, you will find they are typically within the hosting industry. A few things to note:

  • Liquid Web does not offer biennial billing, so those on a biennial payment cycle will be moved to annual cycles at the same overall monthly rate. 

  • The bill date for your next service period should be the same as it is today. However, if we do have to change your billing date, we will keep it as close to your original date as possible and prorate your bill.

  • Customers using PayPal subscriptions will need to sign up for PayPal recurring payments.


How do I order new or additional services?

We’ll be working with the Alpha Hosting team to choose the best solution for your sites when we begin the migration. If you need to upgrade or order new services beyond those you already have, please contact the Sales team for Liquid Web or Nexcess, and let our Solutions Advisors know that you are being migrated from Alpha Hosting.


Will my sites be migrated to a new location? If so, what are you doing to ensure a smooth transition?

Your data will be cloned from its existing location to one of our data centers here in Michigan by a trained and dedicated migration team. You may experience a small amount of downtime during a maintenance window we will provide you, and this will be communicated and scheduled well in advance. 

Luke Cavanagh
Luke Cavanagh

Luke Cavanagh, Strategic Support & Accelerant at Liquid Web, brings a decade of experience working with WordPress and WooCommerce to our product team. His GitHub page offers a glimpse into his multiple areas of subject matter expertise.

"Ninja stuff with WordPress and WooCommerce," is an apropos way to describe Luke's savviness with these platforms — and his way of influencing our organization for improving to them.

Coming out of the University of Brighton with a Business and Technology Education Council (BTEC) Higher National Diploma (HND) in 2D & 3D Design, Luke's credentials prepared him well for his current role that blends both web development and design. His HND credential leveraged his foundational learning at West Kent College, where is received a National Diploma (ND) in Graphic Design.

In his personal life, Luke is a devoted husband and teen wrangler. He considers himself a Synthwave enthusiast, Jerry Goldsmith fan, and Doctor Who aficionado. He is happy to introduce his friends and teammates to essential vocabulary for life found only in British English, such as "gubbins" and similar terms.

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